BBDO

BBDO is a worldwide advertising agency network, with its headquarters in New York City. The agency began in 1891 with George Batten's Batten Company, and later in 1928, through a merger of BDO (Barton, Durstine & Osborn) and Batten Co. the agency became BBDO. BBDO Worldwide was recently named the "Most Awarded Agency Network in the World" by The Gunn Report in 2010 and in 2009, 2008, and 2007 before that. With 15,000 employees in 287 offices in 79 countries, it is the largest of three global networks (BBDO, DDB, TBWA) of agencies in Omnicom's portfolio. BBDO was named Agency of the Year in 2005 by ADWEEK, Advertising Age, and Campaign Magazine. In 2006, Mayor Bloomberg proclaimed January 10 as BBDO day in recognition of the strength of its advertising, as well as its contributions to New York City.

With an extensive portfolio of creative advertising, BBDO focuses on the philosophy of "The Work The Work The Work", citing, "At BBDO, the Work encompasses every kind of creative content that can touch the consumer and reinforce the brand".